Learning styles goes public (radio)

“Think You’re An Auditory Or Visual Learner? Scientists Say It’s Unlikely.” That was the headline that Patti Neighmond used in reporting on the popular myth of learning styles for US National Public Radio’s Morning Edition. One of the experts she interviewed for the segment that aired 29 August 2011 was friend of Teach Effectively, Dan Willingham.

The coverage by Ms. Neighmond is brief (4+ mins), but it includes solid content. In addition to Professor Willingham’s comments, she has sound from Doug Rohrer, one of the authors of the thorough examination of the evidence about learning styles published by Psychological Science in the Public Interest in 2008.

As Ms. Neighmond noted, there is big money in learning styles. Do you think the folks who have a stake in this unproven, thin-sliced bologna will accept this report without response? I doubt it. It’ll be intriguing to watch the comments in Ms. Neighmond’s story. There’ll be some shameless appeals to intuition and personal experience, some references to shoddy studies, and more. Watch the fun!

For those of us who have for many years been noting that the learning styles hypothesis is bogus, it’s very nice to have the message reach the general public. Thanks to Ms. Neighmond for that.

Read the print version of “Think You’re An Auditory Or Visual Learner? Scientists Say It’s Unlikely” (or go there to listen to the audio version or download an MP3 of it). Read other posts about learning styles that have appeared on Teach Effectively.


Kavale, K. A., & Forness, S. R. (1987). Substance over style: A quantitative synthesis assessing the efficacy of modality testing and teaching. Exceptional Children, 54, 228-234.

Lloyd, J. W. (1984). How shall we individualize instruction-or should we? Remedial and Special Education, 5(1), 7-15.

Pashler, H., McDaniel, M., Rohrer, D., & Bjork, R. (2008). Learning styles: Concepts and evidence. Psychological Science in the Public Interest, 9, 106-119.

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